Social Media in the Fashion Industry by Patricia Sanmiguel

Social Media in the Fashion Industry by Patricia Sanmiguel

This book introduces social network fundamentals in the fashion domain. It addresses the creation of social media marketing plans, highlighting strategic approaches that allow fashion brands to differentiate themselves in the ephemeral and challenging fashion context.

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ISBN 13
Title	Social Media in the Fashion Industry
Author	Patricia Sanmiguel
Condition	Unavailable
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Cover note	Book picture is for illustrative purposes only, actual binding, cover or edition may vary.