
Business Communication by Peter Hartley
This thoroughly revamped new edition summarises the basic principles of effective communication in the digital age and shows, with the aid of helpful pedagogical features, how they can be applied in modern organizations.'Much more than a book, this is an interactive guide to allow you not only to enhance your practice as a communicator in the digital age, it also enables you to assess the impact that new communication technologies, such as videoconferencing and texting, can have on your organisation and its cultureAs such, it opens up a whole set of new possibilities for all leaders to update and improve their effectiveness in an increasingly crucial area.' - Phil Radcliff, Associate Fellow, Henley Business School, UK
'The authors successfully provide practical ideas and advice on improving business communications, emphasising the importance of context in an environment of rapid technological change. Its structure and content reflect a deep understanding of communications and of the potential of ‘new’ technologies. It will be of great benefit to multiple audiences seeking to develop their careers.' - Peter Bullen, Emeritus Professor, University of Hertfordshire, UK
'I am responsible at the institution I work at for internal communications. Our staff and students say they receive too much communication but then say they don’t know about anything. Fundamentally different approaches to getting key information across are needed and this book provides much food for thought that I believe will help in developing practical solutions to making communication in the business context more effective' - Gunter Saunders, Professor, The University of Westminster, UK
| SKU | Unavailable |
| ISBN 13 | 9780415640282 |
| ISBN 10 | 0415640288 |
| Title | Business Communication |
| Author | Peter Hartley |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Taylor & Francis Ltd |
| Year published | 2015-02-05 |
| Number of pages | 326 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |