Business Strategy by George Stonehouse

Business Strategy by George Stonehouse

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Business Strategy by George Stonehouse

Provides an introduction to the subjects of business strategy and strategic management. This book includes case studies of varying lengths with questions included for assignment and seminar work; and a discussion of both traditional theory and the research in the field.

'A clear and concise summary of many of the key concepts in Strategic ManagementIt should be of real value to students especially in the run up to exams.'

Professor David Parker, Aston University.

David Campbell, George Stonehouse, Bill Houston
SKU Unavailable
ISBN 13 9780750655699
ISBN 10 0750655690
Title Business Strategy
Author George Stonehouse
Condition Unavailable
Binding Type Paperback
Publisher Taylor & Francis Ltd
Year published 2002-07-09
Number of pages 500
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.