
Category Management by Nielsen Marketing Research
Explains category management. The book leads readers through the process of setting up and implementing a category management strategy, using examples and illustrations.
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| SKU | Unavailable |
| ISBN 13 | 9780844234892 |
| ISBN 10 | 0844234893 |
| Title | Category Management |
| Author | Nielsen Marketing Research |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | NTC Publishing Group,U.S. |
| Year published | 1994-01-16 |
| Number of pages | 176 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |