
Christmas in the Country by Cynthia Rylant
Advances in Advertising Research are published by the European Advertising Academy (EA). This volume is a compilation of research presented at the 10th International Conference on Research in Advertising (ICORIA) which was held in Berlin (Germany) in June 2011. In the face of an ever increasing number of products and services, as well as an increasingly cluttered media environment, advertising research is confronted with multiple challenges. Against this background, Advances in Advertising Research (Vol. 3) is gaining significance in advancing, promoting, disseminating, and stimulating high quality advertising research. This book provides state-of-the-art research in international advertising with twenty-nine articles by renowned advertising and communication scholars from the worldwide ICORIA network.| SKU | Unavailable |
| ISBN 13 | 9780439591041 |
| ISBN 10 | 043959104X |
| Title | Christmas in the Country |
| Author | Cynthia Rylant |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Scholastic Inc. |
| Number of pages | 29 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |