The Creative Economy by John Howkins

The Creative Economy by John Howkins

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The Creative Economy by John Howkins

The British music business is already larger than its steel industry. Any economy hoping to prosper in a global entertainment and design culture must seize the opportunities presented by creativity quickly. Howkins here explores how this can be done in the real world.
John Howkins is Deputy Chairman of the British Screen Advisory Council and has worked as a consultant for Time Warner, ABC, IBM and many other companies and institutions. His previous publications include Understanding Television, Mass Communications in China and New Technologies, New Policies.
SKU Unavailable
ISBN 13 9780713994032
ISBN 10 0713994037
Title The Creative Economy
Author John Howkins
Series Penguin Business S
Condition Unavailable
Binding Type Hardback
Publisher Penguin Books Ltd
Year published 2001-06-28
Number of pages 288
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.