Crisis Communications: The Definitive Guide to Managing the Message
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Crisis Communications: The Definitive Guide to Managing the Message by Steven Fink
Reveals proven strategies for recognizing and averting damaging crisis communications issues before it's too late. This title also offers ways to deal with mainstream and social media, use them to your advantage, and neutralize and turn around a hostile media environment.Steven Fink is the President and founder of Lexicon Communications Corp. (CrisisManagement.com), the nation’s oldest and most experienced crisis management and crisis communications firm. In addition, he authored the bestselling Crisis Management, the first book ever written on the subject.
| SKU | Unavailable |
| ISBN 13 | 9780071799218 |
| ISBN 10 | 0071799214 |
| Title | Crisis Communications: The Definitive Guide to Managing the Message |
| Author | Steven Fink |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | Mcgraw-Hill Education |
| Year published | 2013-03-16 |
| Number of pages | 336 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |