Customer Experience 2 by Naeem Arif

Customer Experience 2 by Naeem Arif

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Customer Experience 2 by Naeem Arif

24 international CX professionals share their current best-thinking, strategies and insights for achieving impact and visibility using world-class, best-practice CX principles.


Editors: Naeem Arif, Ian Golding, Andrew Priestley.


Contributors are experienced, qualified and certified CX experts including Greg Melia (CEO CXPA), Marleen van Wijk, Sirte Pihlaja, Stefan Osthaus, Daniel Hoff-Rodrigues, Gayana Helder, Olga Guseva, Ruth Crowley, Spiros Milonas, Olga Potaptseva, Nick Lygo-Baker, Richard Jordan, Stacy Sherman, Bruno Guimar es, Bet l Yılmaz, Michelle Badenhorst, Patricia Sanchez Diaz, Alec Dalton, Janelle Mansfield, Christopher Brooks, Hannah Foley, Umer Asif, Sarb Rana, Sharon Boyd, and Katie Stabler.


Topics include: Customer centric culture Organisation adoption and accountability VoC insight and understandings CX design and improvement CX metrics, measurement and ROI CX strategy


This is the anticipated follow-up second volume packed with frontline experience, insight and value for professionals wanting to dramatically enhance the customer experience in their organization. The bestselling Customer Experience 1 (November 2019) is available on Kindle and paperback.

SKU Unavailable
ISBN 13 9781912774654
ISBN 10 1912774658
Title Customer Experience 2
Author Naeem Arif
Series Customer Experience
Condition Unavailable
Binding Type Paperback
Publisher Writing Matters Publishing
Year published 2020-07-30
Number of pages 240
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.