The Design of Everyday Things
The Design of Everyday Things
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The Design of Everyday Things by Don Norman
First, businesses discovered quality as a key competitive edge; next came service. Now, Donald A. Norman, former Director of the Institute for Cognitive Science at the University of California, reveals how smart design is the new competitive frontier. The Design of Everyday Things is a powerful primer on how--and why--some products satisfy customers while others only frustrate them.
Norman, Donald A.: - Business Week has named Don Norman one of the world's most influential designers. He has been both a professor and an executive: he was Vice President of Advanced Technology at Apple; his company, the Nielsen Norman Group, helps companies produce human-centered products and services; and he has been on the faculty at Harvard, the University of California, San Diego, Northwestern University, and KAIST, in South Korea. He is the author of many books, including The Design of Everyday Things, The Invisible Computer (MIT Press), Emotional Design, and The Design of Future Things.
| SKU | Unavailable |
| ISBN 13 | 9780465067107 |
| ISBN 10 | 0465067107 |
| Title | The Design of Everyday Things |
| Author | Don Norman |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Basic Books |
| Year published | 2002-09-19 |
| Number of pages | 288 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |