Diesel: World Wide Wear (Cutting Edge) by Ted Polhemus
Diesel is a fashion phenomenon. Exuding the kind of knowing, eclectic 90s cool that everyone seeks, the Diesel label turns its back on style dictators and eschews slavish trend-following. The result is a global success story with outlets in over 80 countries. The clothes themselves, however, are only half the story. The Diesel ad campaigns have been massively influential, their ironic images, evoking a 1950s consumer paradise, reflecting the quirky, slightly retro nature of the clothing. This book is the result of close collaboration with Diesel founder Renzo Rosso, whose unconventional approach ensures that his label is kept at the forefront of hipness.| SKU | Unavailable |
| ISBN 13 | 9780500018927 |
| ISBN 10 | 0500018928 |
| Title | Diesel: World Wide Wear (Cutting Edge) |
| Author | Ted Polhemus |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | Thames & Hudson Ltd |
| Year published | 1998-11-02 |
| Number of pages | 64 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |