Electronic Commerce 2012, Global Edition by Efraim Turban

Electronic Commerce 2012, Global Edition by Efraim Turban

For undergraduate and graduate electronic commerce courses. Explore the many aspects of electronic commerce through a managerial perspective. Electronic Commerce provides a thorough explanation of what EC is, how it’s being conducted and managed, and how to assess its opportunities, limitations, issues, and risks—all from a managerial perspective. By presenting EC through a managerial approach, this text makes the subject matter practical, relevant, and beneficial to majors and non-majors alike.

SKU	Unavailable
ISBN 13	9780273761341
ISBN 10	027376134X
Title	Electronic Commerce 2012, Global Edition
Author	Efraim Turban
Condition	Unavailable
Binding Type	Paperback
Publisher	Pearson Education Limited
Year published	2011-12-06
Number of pages	792
Cover note	Book picture is for illustrative purposes only, actual binding, cover or edition may vary.