Email and Commercial Correspondence by Adrian Wallwork
If you write emails and letters as part of your work, then this book is for you. By applying the suggested guidelines, you will stand a much greater chance of getting the desired reply to your emails in the shortest time possible.
Some of the key guidelines covered include:
- Write meaningful subject lines - otherwise recipients may not even open your mail.
- Always put the most important point in the first line - otherwise the reader may not read it.
- Be concise and only mention what is truly relevant. Write the minimum amount possible - you will also make fewer mistakes!
- Be a little too formal than too informal - you don’t want to offend anyone.
- If you have two long important things to say, say them in separate emails.
- Give clear instructions and reasonable deadlines.
- If you need people to cooperate with you, it is essential to highlight the benefits for them of cooperating with you.
- Empathize with your recipient's busy workload.
- Never translate typical phrases literally - learn equivalent phrases.
The book concludes with a chapter of useful phrases. There is also a brief introduction for trainers on how to teach Business / Commercial English.
Adrian Wallwork has written over 40 books aimed at non-native speakers of English. Adrian has collaborated with several international IT companies in order to help them improve communication in English with their offices worldwide. Conducting Business Across Borders is probably the first ever book that highlights why the minority (400 million native English speakers) should improve their communication skills with the majority (1.5 billion non-natives) rather than expecting the non-natives to make the effort. Adrian lives in Pisa, Italy.
| SKU | Unavailable |
| ISBN 13 | 9781493906345 |
| ISBN 10 | 1493906348 |
| Title | Email and Commercial Correspondence |
| Author | Adrian Wallwork |
| Series | Guides To Professional English |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Springer-Verlag New York Inc. |
| Year published | 2014-06-20 |
| Number of pages | 164 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |