The End of Marketing by Carlos Gil
Traditional marketing is dead. Engage with consumers that tune out from brand marketing and transform your customer relationship management, as AI, chatbots and social media continues to redefine marketing.
"Is your marketing failing? Study this bookCarlos Gil reveals a strategy for developing a loyal community in an age where loyalty is hard to come by." * Michael Stelzner, Founder and CEO, Social Media Examiner *
"Carlos Gil's illustrious career makes him expertly positioned to help readers navigate the ever-changing world of marketing technology. It's exciting to find a book that provides both a strategic roadmap as well as detailed common-sense advice. It's a must-read for both seasoned marketers and those who are just starting the journey to build a personal brand." * Bonin Bough, Founder and Chief Growth Officer, Bonin Ventures *
"Carlos Gil is relentless in his dedication to his craft. Don't bother reading The End of Marketing if you aren't ready to alter your stale marketing mindset." * Leah Dorsey Harris, Content and Programming Director, Digital Summit Series *
"Razor-sharp, insightful and unafraid to say it like it is. Carlos Gil paves the way for a new era in marketing." * Gerard Adams, Co-founder, Elite Daily *
"Carlos Gil is one of the most brilliant marketers I've ever had the pleasure of working with and his insights and knowledge are critical to succeeding in business today. The End of Marketing is essential reading for entrepreneurs and marketers alike. The author is right: marketing is dead; human connection and emotions are what drive people and their actions." * Josh Machiz, Head of Client Engagement, Nasdaq *
"I first saw Carlos Gil speak at SXSW in 2016 and immediately hired him to work with our company. His knowledge, expertise and ability to teach and or implement best practices puts him in an elite category." * Chris Heller, Chief Real Estate Officer, OJO Labs *
"Carlos Gil's illustrious career makes him expertly positioned to help readers navigate the ever-changing world of marketing technology. It's exciting to find a book that provides both a strategic roadmap as well as detailed common-sense advice. It's a must-read for both seasoned marketers and those who are just starting the journey to build a personal brand." * Bonin Bough, Founder and Chief Growth Officer, Bonin Ventures *
"Carlos Gil is relentless in his dedication to his craft. Don't bother reading The End of Marketing if you aren't ready to alter your stale marketing mindset." * Leah Dorsey Harris, Content and Programming Director, Digital Summit Series *
"Razor-sharp, insightful and unafraid to say it like it is. Carlos Gil paves the way for a new era in marketing." * Gerard Adams, Co-founder, Elite Daily *
"Carlos Gil is one of the most brilliant marketers I've ever had the pleasure of working with and his insights and knowledge are critical to succeeding in business today. The End of Marketing is essential reading for entrepreneurs and marketers alike. The author is right: marketing is dead; human connection and emotions are what drive people and their actions." * Josh Machiz, Head of Client Engagement, Nasdaq *
"I first saw Carlos Gil speak at SXSW in 2016 and immediately hired him to work with our company. His knowledge, expertise and ability to teach and or implement best practices puts him in an elite category." * Chris Heller, Chief Real Estate Officer, OJO Labs *
Carlos Gil is an international keynote speaker and award-winning digital storyteller with over a decade of experience leading social media strategy for global brands including LinkedIn, Winn-Dixie, Save-A-Lot, and BMC Software. His work has been featured in Harvard Business Review, Inc., Entrepreneur, and Social Media Examiner, and his speaking includes keynotes for clients across the United States, Europe and South America. He is the CEO and Founder of Gil Media Co., working with Fortune 500 clients including DocuSign, Western Union, and Keller Williams.
| SKU | Unavailable |
| ISBN 13 | 9780749497576 |
| ISBN 10 | 0749497572 |
| Title | The End of Marketing |
| Author | Carlos Gil |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Kogan Page Ltd |
| Year published | 2019-10-03 |
| Number of pages | 240 |
| Prizes | Winner of NYC Business Book Awards 2020 (United States), Winner of American Book Fest Book Award 2020 (UK), Short-listed for Business Book Awards 2020 (UK) |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |