Event Planning by Judy Allen
A detailed blueprint for planning and executing special events with flair--and without unexpected surprises and expenses Special events such as fundraising galas, conferences, and product launches are complicated, fraught with thousands of details, and have to come off without a hitch. This book gives readers practical advice on every aspect of organizing and managing special events, such as how to choose the best venue; preparing and managing the budget; scheduling; coordinating food and beverages; selecting decor, themes, and entertainment; media; and staffing. Includes many forms, checklists, and tips for planning and managing events * Features examples of events where things went right--and wrong * Provides techniques to maximize savings and avoid surprises Judy Allen (Toronto, Ontario) is President of Judy Allen Productions, a full--service event planning production company that designs, produces, and orchestrates special events worldwide. She is a speaker at industry conferences and a contributor to such publications as Meeting and Incentive Travel magazine and Toronto Special Events.
Judy Allen is highly regarded as an expert in the field of event planning. She is founder and President of Judy Allen Productions, a full--service event planning production company that specializes in consulting on strategic event design, as well as in designing, producing, and orchestrating special events worldwide. Judy has created special events in over thirty countries for up to 2,000 guests at a time. She has designed and produced memorable events such as Disney's opening--night gala for Beauty and the Beast, and coordinated Norman Jewison's 25th anniversary celebration for Fiddler on the Roof. The events she has done range from very exclusive VIP events to multimillion--dollar, multimedia extravaganzas such as new car product launches. Judy has been involved not only in event design, but also in multimedia stage production and show flow. Judy is also the author of The Business of Event Planning: Behind--the--Scenes Secrets of Successful Special Events (John Wiley & Sons, 2002) and Event Planning Ethics and Etiquette: A Principled Approach to the Business of Special Event Management (John Wiley & Sons, 2003). She has written a series of weekly columns on event planning for the New York Post Page Six.com, and is a frequent contributor to industry publications such as Meetings and Incentives Magazine. Judy Allen can be reached at judyallen@on.aibn.com.
| SKU | Unavailable |
| ISBN 13 | 9780471644125 |
| ISBN 10 | 0471644129 |
| Title | Event Planning |
| Author | Judy Allen |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | John Wiley and Sons Ltd |
| Year published | 2000-04-26 |
| Number of pages | 310 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |