Events Management by Glenn A J Bowdin

Events Management by Glenn A J Bowdin

Events Management is full of real-life case studies which illustrate key concepts and place theroy in a practical context. Examples include the Edinburgh Festival, Glastonbury, Notting Hill Carnival, Open Golf Championship and the Cheltenham Festival. The book: * Introduces the concepts of special event planning and management * Discusses the key components for staging an event, and covers the whol;e process from creation to evaluation * Examines the event industry within its broader business context * Provides an effective guide for producers of special events * Contains learning objectives and review questions to consolidate learning

SKU	Unavailable
ISBN 13	9780750647960
ISBN 10	0750647965
Title	Events Management
Author	Glenn A J Bowdin
Condition	Unavailable
Binding Type	Paperback
Publisher	Taylor & Francis Ltd
Year published	2001-05-01
Number of pages	288
Cover note	Book picture is for illustrative purposes only, actual binding, cover or edition may vary.