
The Fame Formula by Mark Borkowski
An insightful and funny history of PR by one of its best-known practitioners.
Mark Borkowski is Britain's leading PR practitioner, described by Jeremy Paxman as 'the proud inheritor of the Barnum tradition of publicity.' He is the man we see on the tv when producers need authoritative comment on scandals, celebrity and the media itself. Mark has his own company, Borkowski PR, and a stellar list of celebrity and corporate clients.
| SKU | Unavailable |
| ISBN 13 | 9780283070396 |
| ISBN 10 | 0283070390 |
| Title | The Fame Formula |
| Author | Mark Borkowski |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | Pan Macmillan |
| Year published | 2008-08-01 |
| Number of pages | 320 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |