The Fast Forward MBA in Business by Virginia O'brien

The Fast Forward MBA in Business by Virginia O'brien

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The Fast Forward MBA in Business by Virginia O'brien

The ultimate crash course in business From marketing to economics to international business to puzzling intangibles like corporate culture and leadership styles, this compact book launches The Fast Forward MBA series with a rapid fire overview of the basics of business. What's the difference between a manager and a leader? What is the lowdown on all of the restructuring and reengineering hype? How do the numbers from accounting play into overall strategy? What are the big and small of economics. These are just a few of the timely topics explored here. And in the soon to be signature style of the series, it presents this information in a mix of cases, examples, and quick and concise chapters that make it easy to find answers fast. VIRGINIA O'BRIEN (Marblehead, Massachusetts) is a freelance writer and editor. PAUL A. ARGENTI (Hanover, New Hampshire) is a professor at the Amos Tuck School of Business at Dartmouth University. A regular consultant to Fortune 500 companies, he is the co-author of The Portable MBA Desk Reference.
SKU Unavailable
ISBN 13 9780471146605
ISBN 10 0471146609
Title The Fast Forward MBA in Business
Author Virginia O'brien
Series Fast Forward Mba Series
Condition Unavailable
Binding Type Paperback
Publisher John Wiley & Sons Inc
Year published 1996-04-06
Number of pages 288
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.