French for Marketing by R E Batchelor

French for Marketing by R E Batchelor

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French for Marketing by R E Batchelor

Written entirely in French, it is the first book of its kind to relate French language studies to central aspects of French marketing and advertising methods. The book deals in a straightforward manner with the language of marketing, media and communications as practiced in France. It provides a two-year course for students who wish to apply their French studies to a practical end and it contains a wide range of exercises, with model answers, aimed at improving knowledge of French and French marketing techniques.
Batchelor, R. E.: - R.E. Batchelor is an experienced teacher of Spanish and the author of numerous books in this and related fields, including Using Spanish (with C. Pountain 1992), Using Spanish Synonyms (1994), Using French, 3rd edition (2000), and Using French Synonyms (with M. Offord, 1993). He has also published numerous articles of literary, philosophical and historical interest.
SKU Unavailable
ISBN 13 9780521585354
ISBN 10 052158535X
Title French for Marketing
Author R E Batchelor
Condition Unavailable
Binding Type Paperback
Publisher Cambridge University Press
Year published 1998-01-22
Number of pages 372
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.