From Lascaux to Brooklyn by Paul Rand
Illustrating his ideas with examples of his own graphic designs, as well as an eclectic collection of works, Rand discusses such topics as: the relation between art and business; the presentation of design ideas and sketches to prospective clients; the debate over typographic style; and the aesthetics of combinatorial geometry as applied to the grid. His book should be appropriate for anyone interested in the practice or theory of graphic design.
Rand, Paul: -
PAUL M. RAND is the founder, president, and CEO of Zocalo Group, one of the world's leading digital, social media, and word of mouth marketing agencies and one of the fastest growing companies inside Omnicom Group. He also serves at the Chief Digital Officer for Ketchum, a leading global communications firm. He served as president of the Word of Mouth Marketing Association (WOMMA) and is on the board of the national Council of Better Business Bureaus and vice chairman of the Dean's Advisory Board for DePaul University's Driehaus College of Business and Kellstadt Graduate School of Business.
WWW.HIGHLYRECOMMENDEDBOOK.COM
| SKU | Unavailable |
| ISBN 13 | 9780300066760 |
| ISBN 10 | 0300066767 |
| Title | From Lascaux to Brooklyn |
| Author | Paul Rand |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | Yale University Press |
| Year published | 1996-02-21 |
| Number of pages | 200 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |