Gaining and Sustaining Competitive Advantage by Jay Barney

Gaining and Sustaining Competitive Advantage by Jay Barney

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Gaining and Sustaining Competitive Advantage by Jay Barney

Explore the most up-to-date research in the field of strategic management. Gaining and Sustaining Competitive Advantage provides readers and practitioners with the most up-to-date research in a way that helps them see how the concepts can be applied to the real business world. Barney explores the impact of the recent global business changes in relation to the competitive context of firms and their ability to generate and sustain competitive advantages. The fourth edition has been thoroughly updated to include the latest research in the field.

Jay Barney is a management professor at the Fisher College of Business at Ohio State University. He has authored five bestselling strategy textbooks and countless articles in strategy and management publications. Trish Clifford spent her time at McKinsey & Company as the Director of Global Strategy Learning, and currently works in private practice with mid- and upper-level managers in a variety of industries to enhance strategic competencies through a customized mix of advising, workshops, experiential learning, asynchronous and classroom learning. She works in the United States, China, and Europe.

SKU Unavailable
ISBN 13 9780136120926
ISBN 10 013612092X
Title Gaining and Sustaining Competitive Advantage
Author Jay Barney
Condition Unavailable
Binding Type Hardback
Publisher Pearson Education (US)
Year published 2010-12-24
Number of pages 520
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.