Global Strategic Management by Mike W Peng

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Global Strategic Management by Mike W Peng

Discover both sides of international business and how to prepare for the future. GLOBAL STRATEGIC MANAGEMENT, 2e International Edition, doesn't just show you what it's like for foreign businesses entering a new market; it reveals what domestic companies must do to survive foreign competition. Easy to read and full of study tools, GLOBAL STRATEGIC MANAGEMENT, helps you prepare for your exams and for your next job.
SKU Unavailable
ISBN 13 9780324590982
ISBN 10 0324590989
Title Global Strategic Management
Author Mike W Peng
Condition Unavailable
Binding Type Paperback
Publisher Cengage Learning, Inc
Year published 2008-12-01
Number of pages 576
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.