Global Strategic Management by P Lasserre
Written by a well-respected professor of strategy at one of the world's leading business schools, Global Strategic Management takes an academically rigorous strategic and managerial approach to global issues, blending theory and practical examples to lend an insight into the impact of globalization on organizations around the world.
'Lasserre gives strong practical advice on operational aspects of global management and I love the innovative treatment of topics' - Sai Lan, Peking University, China 'The breadth and depth of topics covered is the best in the market in my view. The global trends section is very strong and just what is needed for this complex area of study.' - Carolyn Richardson, Senior Lecturer, University of Cumbria Business School, UK 'The new edition covers key topics in great depth with excellent frameworks that students can use in their analysis.' - Dr Saleema Kauser, University of Manchester (MBS), UK 'I really like how the important themes and issues are consistently tied to real-life business through examples.' - Olli Kuivalainen, Lappeenranta University of Technology (LUT), Finland
Philippe Lasserre is Emeritus Professor of Strategy and Asian Business at INSEAD, Singapore. He is the author of various articles on strategy, business in Asia and joint ventures, as well as a number of books on strategy.
| SKU | Unavailable |
| ISBN 13 | 9780230293816 |
| ISBN 10 | 0230293816 |
| Title | Global Strategic Management |
| Author | P Lasserre |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Palgrave Macmillan |
| Year published | 2012-06-14 |
| Number of pages | 560 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |