The Graphic Designer's Guide to Pricing, Estimating, and Budgeting by Theo Stephen Williams

The Graphic Designer's Guide to Pricing, Estimating, and Budgeting by Theo Stephen Williams

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The Graphic Designer's Guide to Pricing, Estimating, and Budgeting by Theo Stephen Williams

This helpful guide provides startup and experienced design business owners with dozens of useful, creative methods for achieving profitability. Updated throughout with additional material on time management, expanded coverage of Web and multimedia pricing, and numerous new interviews with leading designers, this third edition is an invaluable industry guide focusing on these crucial aspects of running a graphic design business. Coverage includes how to set rates, deal with competitors' pricing, use different pricing methods, prepare estimates, draft proposals, establish and manage budgets, negotiate, and position the brand of the firm. Graphic designers will find the clearly written, practical advice indispensable to professional success.
Theo Stephan Williams is the founder of Real Art Design Group, Inc., an award-winning, full-service graphic design firm whose international client base has included Universal Studios Hollywood, the Walt Disney Company, and General Motors.
SKU Unavailable
ISBN 13 9781581157130
ISBN 10 1581157134
Title The Graphic Designer's Guide to Pricing, Estimating, and Budgeting
Author Theo Stephen Williams
Condition Unavailable
Binding Type Paperback
Publisher Skyhorse Publishing
Year published 2010-07-15
Number of pages 256
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note Unavailable