Guerrilla Publishing by Derek Murphy
TRAIN THE INTERNET TO SELL BOOKS FOR YOU Book marketing doesn't need to be an exhausting hamster wheel of promotion and publicity. Put your book sales on autopilot... so you can focus on writing your next bestseller. FAST AND EFFECTIVE BOOK MARKETING This book is a crash course on some of the more creative book marketing strategies I've discovered in my first year of publishing fiction. It will provide simple, actionable, measurable steps to publishing a high quality book quickly, doing only as much marketing as is necessary to launch your book like a rock star, and keep it selling enough to support you while you write another. I only mention the things I actually use, that I know work, and ignore options that don't get results. We'll discuss paid advertising, release strategies, pricing and pre-orders, book giveaways, how to target your audience, viral exposure and press coverage, marketing hacks, and how to reach your first $1000 on Kindle. LAUNCH BIG EVEN IF YOU'RE STARTING SMALL Guerrilla is a style of warfare intended to surprise and harass enemies. It can also mean using unconventional and usually inexpensive means to generate interest or raise concern among the public. That's basically how I'll use it: book marketing strategies from the trenches to help you win the publishing war. However, instead of surprise and harass I will focus on surprise and delight. First you need to show up and get in front of the right people. Then you need to surprise and delight them. You need to be remarkable enough to be noticed. Few authors are using these strategies (yet) so it's relatively easy to outrank your competition, get more visibility and reach new readers.
Derek Murphy has been a book cover designer, writing coach and publishing consultant for almost a decade, working behind the scenes with hundreds of indie and self-publishing authors to make their books more successful. He currently teaches authors and artists how to turn their passions into full-time businesses, make a bigger impact, and blaze a luminous trail of creative independence. Besides publishing, Derek is an avid traveler with an interest in history, languages and culture. He's lived in Argentina, Malta and Taiwan, and traveled extensively through dozens of countries. He's been a national representative for Amnesty International, manages several online businesses, and is close to finishing a PHD in Philosophy and Comparative Literature.
| SKU | Unavailable |
| ISBN 13 | 9781542722414 |
| ISBN 10 | 1542722411 |
| Title | Guerrilla Publishing |
| Author | Derek Murphy |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Createspace Independent Publishing Platform |
| Year published | 2017-01-24 |
| Number of pages | 152 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |