The Handbook of Strategy by Michael Hay

The Handbook of Strategy by Michael Hay

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The Handbook of Strategy by Michael Hay

From acquisition to market share and from organic growth to year-end, "The Handbook of Strategy" unpacks the key terms and concepts in modern strategy. This is a reference for managers who must understand and use strategic planning in a fast moving, competitive, and increasing international business environment. The book includes succinct definitions of the words strategic thinkers and innovators use, and discussion of the major theories and techniques in the field. Drawing on the author's extensive consulting and teaching experience, "The Handbook" provides a comprehensive introduction to what every business executive needs to know about business strategy.
SKU Unavailable
ISBN 13 9780631182085
ISBN 10 063118208X
Title The Handbook of Strategy
Author Michael Hay
Condition Unavailable
Binding Type Paperback
Publisher John Wiley and Sons Ltd
Year published 1991-08-01
Number of pages 248
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note Unavailable