Happening 2 by Jeanne Tan

Happening 2 by Jeanne Tan

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Happening 2 by Jeanne Tan

Happenings are very much still happening – more than enough reason to launch a sequel to our first event-themed title. In the age of social media, the event is becoming a mass-marketing campaign that targets a global audience. And its reach is far greater if it’s both memorable and photogenic. Happening 2 covers over 60 stunning spectacles – from fashion shows to festivals and exhibitions to exclusive product launches – that leave lasting impressions. Events offer designers the perfect testing ground; they are ideal opportunities to experiment with spatial perception and sensory experiences. Happening 2 travels the globe to cover memorable moments by the likes of Bureau Betak, Bompas & Parr, MVRDV, Snarkitecture and TeamLab, revealing how the designers translated their concepts from page to platform. The event industry monumentalizes the fleeting, and Happening 2 does the same.
SKU Unavailable
ISBN 13 9789492311030
ISBN 10 9492311038
Title Happening 2
Author Jeanne Tan
Series Happening Series
Condition Unavailable
Binding Type Hardback
Publisher Frame Publishers BV
Year published 2017-04-04
Number of pages 304
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.