Innovation Management by Allan Afuah
Addressing the topic of innovation management as its core theme, this book was written in response to the increasing number of courses in this area that are usually offered in strategic management departments. Because it is integrative, the book has a multi-functional approach to innovation management, including the important contributions of economics, organizational theory, marketing, and finance. This book is intended for courses in management of innovation, technology management, strategic management.| SKU | Unavailable |
| ISBN 13 | 9780195113464 |
| ISBN 10 | 0195113462 |
| Title | Innovation Management |
| Author | Allan Afuah |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | Oxford University Press Inc |
| Year published | 1997-10-23 |
| Number of pages | 416 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |