Keeping Customers by John J Sviokla
Provides advice on how to increase profitability through improved marketing and sales management. Covers such topics as targeting the customer, the importance of quality, and the proper measurements that a business should use to gauge success.| SKU | Unavailable |
| ISBN 13 | 9780875843339 |
| ISBN 10 | 0875843336 |
| Title | Keeping Customers |
| Author | John J Sviokla |
| Series | "Harvard Business Review" Paperback S |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | Harvard Business Review Press |
| Year published | 1993-04-01 |
| Number of pages | 416 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |