Leveraging Consumer Behavior and Psychology in the Digital Economy by Norazah Mohd Suki
Presents research on topics relevant to consumer behaviour, consumer psychology, consumer value, customer satisfaction, and loyalty and how best to utilize this research in consumer behaviour and psychology in the digital economy.| SKU | Unavailable |
| ISBN 13 | 9781799852711 |
| ISBN 10 | 1799852717 |
| Title | Leveraging Consumer Behavior and Psychology in the Digital Economy |
| Author | Norazah Mohd Suki |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | IGI Global |
| Year published | 2020-06-30 |
| Number of pages | 299 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |