The License Giver Business Concept of Technological Innovation
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The License Giver Business Concept of Technological Innovation by Lex A Van Gunsteren
This book offers a theoretical framework, the License Giver Business concept, that clarifies the core characteristics of a truly innovating company, and differentiates it from three other company archetypes with differing core business identities.Lex A. van Gunsteren is a business consultant, lecturer and innovator in marine propulsion. He was one of the pioneers of the Rotterdam School of Management (the Netherlands) where he taught R&D management and crisis management. He owns eight patents and has published eleven books.
Arnold G. Vlas is an international business executive and entrepreneur with 30 years’ experience in product management, marketing and business development across 8 different various assignments in Europe and Asia Pacific. Dr. Vlas is a certified executive leadership coach, and has lived and worked in the Netherlands, Taiwan, Hong Kong, Singapore, Munich, and Shanghai.
| SKU | Unavailable |
| ISBN 13 | 9783030911256 |
| ISBN 10 | 303091125X |
| Title | The License Giver Business Concept of Technological Innovation |
| Author | Lex A Van Gunsteren |
| Series | Future Of Business And Finance |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Springer Nature Switzerland AG |
| Year published | 2023-03-07 |
| Number of pages | 139 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |