Likeable Business: Why Today's Consumers Demand More and How Leaders Can Deliver
The feel-good place to buy books
Likeable Business: Why Today's Consumers Demand More and How Leaders Can Deliver by Dave Kerpen
Lays out 11 strategies for organizations of all sizes to spur growth, profits, and overall success. This title reveals the remarkable returns you get when you gain the trust of your customers and stakeholders. It helps any leader at a small or mid-sized company increase profits and spur growth by applying the 11 principles of business likeability.
"This book is great for those interested in reading about success and failure stories revolving around running businesses, from small to largeSome may even find it inspiring since there is a significant focus on entrepreneurs who have been widely successful by either practicing all or some of the principles discussed in this book." Technophilic 20130501 "An excellent book for anyone working in customer service, Kerpen's work provides original ways of thinking about everyday actions. Recommended." (Starred Review) Library Journal 20130301
Dave Kerpen is the CEO of Likeable Media, a social media and word of mouth marketing firm and author of the New York Times bestselling book Likeable Social Media. Dave is one of the leading experts on social media and Facebook marketing. Likeable was named one of the best places to work in New York City by Crain's in 2012
| SKU | Unavailable |
| ISBN 13 | 9780071800471 |
| ISBN 10 | 0071800476 |
| Title | Likeable Business: Why Today's Consumers Demand More and How Leaders Can Deliver |
| Author | Dave Kerpen |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | McGraw-Hill Education - Europe |
| Year published | 2012-12-16 |
| Number of pages | 240 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |