The Manager's Pocket Guide to Behavioral Economics
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The Manager's Pocket Guide to Behavioral Economics by Richard Brynteson
Why do gamblers continue to gamble when they know they will lose? Why will what we know hurt us more than what we don't know? Why do you remember your summer vacation of 1985 differently than your brother? The Manager's Pocket Guide to Behavioral Economics answers these questions and more while examining flaws in our thinking, our decision-making, and how thinking illusions deceive us.| SKU | Unavailable |
| ISBN 13 | 9781610143127 |
| ISBN 10 | 1610143124 |
| Title | The Manager's Pocket Guide to Behavioral Economics |
| Author | Richard Brynteson |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | HRD Press |
| Year published | 2014-01-01 |
| Number of pages | 138 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |