Mapping Experiences by James Kalbach
This practical book shows your company how to use alignment diagrams to turn valuable customer observations into actionable insight. With this unique tool, you can visually map your existing customer experience and envision future solutions.
Jim Kalbach is a Principal UX Designer with Citrix. He holds a degree in library and information science from Rutgers University, as well as a Master's degree in music theory and composition. Jim is an active speaker, writer, and instructor on business design, user experience, and information architecture. He helped found local UX groups in Hamburg, as well as organize conferences in Germany and Europe. Jim is the author of the book Designing Web Navigation (O'Reilly, August 2007). He blogs at www.experiencinginformation.com. @jimkalbach
| SKU | Unavailable |
| ISBN 13 | 9781491923535 |
| ISBN 10 | 1491923539 |
| Title | Mapping Experiences |
| Author | James Kalbach |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | O'Reilly Media |
| Year published | 2016-05-31 |
| Number of pages | 384 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |