Marketing by Donal Rogan

Marketing by Donal Rogan

Regular price
Checking stock...
Regular price
Checking stock...
The feel-good place to buy books
  • Free UK delivery over £5
  • 10% off preloved books when you join +Plus
  • Buying preloved emits 46% less CO2 than new
  • Give your books a new home - sell them back to us!

Marketing by Donal Rogan

The fourth edition of this successful and well-established textbook provides an introduction to marketing theory, supported by examples of Irish and international marketing best practice.

Donal Rogan BComm, HDMP, MBS is a Senior Lecturer in Marketing at the Institute of Technology Tallaght, Dublin.

SKU Unavailable
ISBN 13 9780717142019
ISBN 10 0717142019
Title Marketing
Author Donal Rogan
Condition Unavailable
Binding Type Paperback
Publisher Gill
Year published 2007-05-01
Number of pages 504
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.