Marketing by Matrix by Malcolm Mcdonald
Organized in ten sections, using 100 matrices, this book aims to stimulate creativity and prompt ideas and new avenues of thought for practical decision-making. With the aid of bi-polar diagrams, complex problems can be simplified and in a hard and competitive world, quick solutions can be found.| SKU | Unavailable |
| ISBN 13 | 9780750604086 |
| ISBN 10 | 0750604085 |
| Title | Marketing by Matrix |
| Author | Malcolm Mcdonald |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Elsevier Science & Technology |
| Year published | 1992-02-03 |
| Number of pages | 180 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |