Marketing for Tourism by J Christopher Holloway

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Marketing for Tourism by J Christopher Holloway

This fourth edition provides an introduction to the general theory of marketing and its application in the various sectors of the travel and tourism industry.
SKU Unavailable
ISBN 13 9780273682295
ISBN 10 0273682296
Title Marketing for Tourism
Author J Christopher Holloway
Condition Unavailable
Binding Type Paperback
Publisher Pearson Education Limited
Year published 2004-04-15
Number of pages 544
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.