Marketing Management by Dawn Iacobucci
Marketing Management, Student Edition focuses on the essential concepts and tools necessary to answer important Marketing Management questions. A concise visually compelling textbook with a suite of valuable online assets, Marketing Management, Student Edition is an effective new approach to teaching and learning Marketing Management.| SKU | Unavailable |
| ISBN 13 | 9780324784435 |
| ISBN 10 | 0324784430 |
| Title | Marketing Management |
| Author | Dawn Iacobucci |
| Series | Available Titles Coursemate Ser |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Cengage Learning, Inc |
| Year published | 2009-04-01 |
| Number of pages | 256 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |