The Meaning Revolution by Fred Kofman

The Meaning Revolution by Fred Kofman

Advisor of Leadership at Google and former vice president of leadership at LinkedIn claims that the biggest driver of motivation is the chance to serve a larger purpose beyond our careers and ourselves, rather than salary, benefits, bonuses, or other material incentives; companies that are able to successfully focus their people, their teams, and their culture around meaning outperform their competition.

Fred Kofman's approach to leadership has little to do with the standard practices taught in business school and traditional books. Bringing together economics and business theory, communications and conflict resolution, family counseling and mindfulness mediation, Kofman argues in The Meaning Revolution that our most deep-seated, unspoken, and universal anxiety stems from our fear that our life is being wasted--that the end of life will overtake us when our song is still unsung. Material incentives--salary and benefits--account for perhaps 15 percent of employees' motivation at work. The other 85 percent is driven by a need to belong, a feeling that what we do day in and day out makes a difference, that how we spend our time on earth serves a larger purpose beyond just ourselves.

Kofman claims that transcendental leaders, wherever they are in the hierarchy, are able to put aside their self-interests and help others to feel connected with others on a team or in an organization on a great mission and part of an ennobling purpose. He argues that every organization involved in work that is nonviolent and non addictive has what he calls an immortality project at its core. And the challenge for leaders is to identify and expand on that core, to inspire all stakeholders to take part.

Fred Kofman is a Google Vice President and counselor on leadership development, as well as the creator and president of the Conscious Leadership Institute at Tecnológico de Monterrey and the Conscious Business Center International. He was previously Vice President of LinkedIn's Executive Development and a co-founder of Axialent, a worldwide consulting firm that has delivered leadership programs to over 15,000 executives throughout the world. Fred received his Ph.D. at the University of Michigan. from the University of California, Berkeley, with a bachelor's degree in economics. Metamanagement (2001), Conscious Business (2006), and The Meaning Revolution: The Power of Transcendent Leadership (2018) are his books.

SKU	Unavailable
ISBN 13	9781524760731
ISBN 10	1524760730
Title	The Meaning Revolution
Author	Fred Kofman
Condition	Unavailable
Binding Type	Hardback
Publisher	Crown Currency
Year published	2018-05-01
Number of pages	368
Cover note	Book picture is for illustrative purposes only, actual binding, cover or edition may vary.