The Media of Mass Communication by John Vivian
Updated in a new 10th edition, this book is organized around a "balanced" approach and provides the principles and foundations of media literacy with coverage of contemporary media issues. This book covers the on-going transformations in mass media and offers accessible insight into the important issues through lively examples, streamlined coverage, and a robust media tools.| SKU | Unavailable |
| ISBN 13 | 9780205693054 |
| ISBN 10 | 0205693059 |
| Title | The Media of Mass Communication |
| Author | John Vivian |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Pearson Education (US) |
| Year published | 2010-04-06 |
| Number of pages | 504 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |