The Mind Of The Strategist: The Art of Japanese Business by Kenichi Ohmae

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The Mind Of The Strategist: The Art of Japanese Business by Kenichi Ohmae

This book, full of actual examples, aims to bring to life all of the dynamic, subtlety, and variety of business strategy as it is practiced in the real world and in real companies. The author does not purport to be inventing strategy in this book or to be revealing the secrets of Japanese business and strategic planning. Rather, he is exploring with the reader the ways in which the strategist must think, the key principles and thought patterns that real-world strategists have used to move their companies forward in Japan and throughout the world. He explores the relationship of the Strategic Triangle formed by the company, the customer, and the competition and shows how these factors must be the basis for all strategic thinking and planning.
McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide
SKU Unavailable
ISBN 13 9780070479043
ISBN 10 0070479046
Title The Mind Of The Strategist: The Art of Japanese Business
Author Kenichi Ohmae
Condition Unavailable
Binding Type Paperback
Publisher McGraw-Hill Education - Europe
Year published 1991-08-31
Number of pages 304
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.