Planning and Implementing Your Major Gifts Campaign
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Planning and Implementing Your Major Gifts Campaign by Suzanne Irwin-Wells
Planning and Implementing Your Major Gifts Campaign is partof the Excellence in Fund Raising workbook series. Thismuch-needed guide is designed to help fund raisers demystify theprocess of major gifts fund raising and conduct a major giftscampaign that will get results. Using an accessible workbookformat, Suzanne Irwin-Wells, a well-respected fund raising expert,shows step by step how to identify prospects, select and trainvolunteers, increase the confidence of solicitors, and plan andimplement an effective major gifts campaign. The book is filledwith helpful worksheets, checklists, and real-life examples.
"..is a book that every development officer and board membershould read." (CharityChannel.com, 2/19/03)"This handy book makes major gifts fund raising doable. Thestep-by-step approach, the worksheets and the real-life storiesprovide professionals and volunteers with a clear roadmap tosuccess."
-- Andrew Eber, executive director, Marin Community HealthFoundation
"An accessible handbook loaded with practical, tried-and-trueinformation about major gifts fund raising, delivered in a hands-onand witty style. This is a perfect book to share with your campaignvolunteers and staff alike."
-- Marcia Slackman, director of major gifts, The GorillaFoundation
"A practical and ready-to-use workbook. It provides form andstructure to what can seem an overwhelming undertaking. Iparticularly recommend it for people who have not done major giftscampaigns before."
-- Kim Klein, publisher, Chardon Press and GrassrootsFundraising Journal
-- Andrew Eber, executive director, Marin Community HealthFoundation
"An accessible handbook loaded with practical, tried-and-trueinformation about major gifts fund raising, delivered in a hands-onand witty style. This is a perfect book to share with your campaignvolunteers and staff alike."
-- Marcia Slackman, director of major gifts, The GorillaFoundation
"A practical and ready-to-use workbook. It provides form andstructure to what can seem an overwhelming undertaking. Iparticularly recommend it for people who have not done major giftscampaigns before."
-- Kim Klein, publisher, Chardon Press and GrassrootsFundraising Journal
Suzanne Irwin-Wells is founder and principal of Irwin-Wells Associates, a California-based fund raising consulting firm serving philanthropic organizations in the United States and United Kingdom. She has served as both development director and consultant. In addition, she is adjunct professor at Golden Gate University in San Francisco, where she teaches major gifts fund raising.
| SKU | Unavailable |
| ISBN 13 | 9780787957087 |
| ISBN 10 | 0787957089 |
| Title | Planning and Implementing Your Major Gifts Campaign |
| Author | Suzanne Irwin-Wells |
| Series | J-B Fund Raising School Series |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | John Wiley & Sons Inc |
| Year published | 2002-01-14 |
| Number of pages | 160 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |