Pricing for Profit by Len Rogers
The author of this work describes methods of pricing for profit, and develops a new approach focusing on the main components of price including costs of producing and internal and external factors which help or hinder the seller to develop a competitive advantage. Intended for managers whose responsibilities include setting or advising on pricing and price structures, implementing pricing strategies and tactical pricing manoeuvres, the book should have a direct effect on their bottom line.| SKU | Unavailable |
| ISBN 13 | 9780631169949 |
| ISBN 10 | 0631169946 |
| Title | Pricing for Profit |
| Author | Len Rogers |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | John Wiley and Sons Ltd |
| Year published | 1990-11-30 |
| Number of pages | 380 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |