Quest for Loyalty by Frederick F Reichheld

Quest for Loyalty by Frederick F Reichheld

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Quest for Loyalty by Frederick F Reichheld

This collection of articles and interviews from the "Harvard Business Review", should help business leaders understand, integrate and manage the various dimensions of loyalty in their compaines. The book also features contributions from authors such as Hamel, Prahalad, Porter, Handy and Drucker. It demonstrates a need for understanding loyalty from customers, investors, employees and strategists.
SKU Unavailable
ISBN 13 9780875847450
ISBN 10 0875847455
Title Quest for Loyalty
Author Frederick F Reichheld
Series Harvard Business Review Book Ser
Condition Unavailable
Binding Type Hardback
Publisher Harvard Business Review Press
Year published 1996-11-01
Number of pages 352
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.