Reality Check by Guy Kawasaki
For nearly three decades, Guy Kawasaki has earned a stellar reputation as an entrepreneur, venture capitalist and irreverent pundit. His 2004 bestseller The Art of the Start has become the most acclaimed bible for small businesses and his blog is one of the 50 most popular in the world. Now Kawasaki has compiled his best wit, wisdom and contrarian opinions in handy book form - from competition to customer service, innovation to marketing, he shows readers how to ignore fads and foolishness while sticking to common sense practices.
Guy Kawasaki is the managing director of Garage Technology Ventures, an early-stage venture capital firm for high-technology companies, and a columnist for Forbes. Previously, he was an Apple Fellow at Apple Computer, Inc. A noted speaker and the founder of various personal computer companies, Kawasaki was one of the individuals responsible for the success of the Macintosh computer. He is also the author of seven books, including Rules for Revolutionaries, How to Drive Your Competition Crazy, Selling the Dream, and The Macintosh Way. He has a BA from Stanford University and an MBA from UCLA as well as an honorary doctorate from Babson College.
| SKU | Unavailable |
| ISBN 13 | 9781591842231 |
| ISBN 10 | 1591842239 |
| Title | Reality Check |
| Author | Guy Kawasaki |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | Penguin Putnam Inc |
| Year published | 2009-03-19 |
| Number of pages | 474 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |