The Rebel Rules by Chip Conley

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The Rebel Rules by Chip Conley

When he was 26, Chip Conley broke the two cardinal rules of starting a business: he invested in an industry about which he knew nothing and he ignored the mantra "location, location, location." He bought a notorious "pay-by-the-hour" motel in a seedy San Francisco neighborhood.
A dozen years later, Chip is the "boy wonder" of the American travel industry, famous for his entrepreneurial genius, creativity, and sense of fun.
In The Rebel Rules, Conley shares his success secrets. He focuses on the primary traits -- vision, passion, instinct, and agility -- that characterize today's fast company leaders. His guidebook doubles as a toolbox for anyone -- whether a virgin entrepreneur or a corporate manager -- who wants to walk in step with today's business innovators.
The Rebel Rules will show you how to:
  • Tap into your natural talents and focus on what you can control
  • Build a fanatical customer base and create great buzz
  • Engage employees and encourage them to break the rules
  • Kick butt in business and still have a life

With exercises and activities that will develop these and other business skills, The Rebel Rules will transform the way you approach your career.

Chip Conley began his career as a renegade entrepreneur, founding Joi de Vivre, one of America's most successful boutique hotel companies. Conley was named the Most Innovative CEO in the Bay Area by the San Francisco Business Times in 2007 after leading the company for twenty-four years. He is the author of three books, the most well-known of which is PEAK: How Successful Businesses Get Their Mojo from Maslow. He has shared his perspective as a speaker with a number of successful businesses as well as some of the country's best academic institutions.

SKU Unavailable
ISBN 13 9780684865164
ISBN 10 0684865165
Title The Rebel Rules
Author Chip Conley
Condition Unavailable
Binding Type Paperback
Publisher Simon & Schuster
Year published 2001-01-01
Number of pages 292
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.