
Revenue Management by Robert G Cross
In its most basic form, Revenue Management (RM) helps managers to focus on the buying behaviour of customers, enabling them to make adjustments in price and product availability to achieve significant revenue gains. This is a guide to implementing RM.| SKU | Unavailable |
| ISBN 13 | 9780752809793 |
| ISBN 10 | 0752809792 |
| Title | Revenue Management |
| Author | Robert G Cross |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | Orion Publishing Co |
| Year published | 1997-05-06 |
| Number of pages | 288 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |