Scenario Thinking by George Cairns
Develops scenario planning methods in ways that link scenario analysis to improved decision making, engage time-poor senior decision makers, attenuate decision makers' tendency to deflect responsibility for bleak, negative scenario outcomes, and enhance causal analysis within scenario-storyline development. What if?George Cairns is an Adjunct Professor at QUT Business School, Brisbane. He has taught scenario methods in the UK, Europe, Singapore, Hong Kong and Shanghai and led scenario research on post-carbon futures, farm futures and regional regeneration in Australia. George has co-authored two books and numerous journal articles on scenario methods.
George Wright is a Professor at Strathclyde Business School, Glasgow. He is an Associate Editor of both the International Journal of Forecasting and the Journal of Forecasting. His research has accumulated over 9000 citations in Google Scholar and his scenario-based consultancy includes the UK National Health Service.
| SKU | Unavailable |
| ISBN 13 | 9783319490663 |
| ISBN 10 | 3319490664 |
| Title | Scenario Thinking |
| Author | George Cairns |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | Springer International Publishing AG |
| Year published | 2017-10-30 |
| Number of pages | 276 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |