Search and Social by Rob Garner

Search and Social by Rob Garner

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Search and Social by Rob Garner

Leverage and implement search and social media together in real-time to win the hearts and wallets of customers Search and Social is a detailed, hands-on guide to building a successful real-time content marketing platform.
Rob Garner is VP of Strategy at iCrossing, a Hearst Company, and is a widely recognized expert on the topic of interdependent search and social strategies and real-time content marketing. A MediaPost columnist since July 2006, Rob has been quoted in many major business and industry publications, including Reuters, Mashable, Dow Jones, Forrester Research, eMarketer, Adweek, and Ad Age. He is an active educator and speaker, and has spoken at SMX, SES, SXSW, Content Marketing World, and ad:tech, among many others.
SKU Unavailable
ISBN 13 9781118264386
ISBN 10 111826438X
Title Search and Social
Author Rob Garner
Condition Unavailable
Binding Type Paperback
Publisher John Wiley & Sons Inc
Year published 2012-11-06
Number of pages 408
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.