Sell Something by Peter Smith

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Sell Something by Peter Smith

Sell Something is a refreshing look at many of the important principles of effective retail selling. Themes discussed include greeting customers; the importance of body-language, using humor, and client development. There is also an interesting menu of topics not usually found in run-of-the mill sales training books. Topics such as Priming, the Paradox of Choice, and the Contrast Principle are introduced in an easily understood, and very usable fashion. Smith uses his own natural gift for story-telling, while incorporating collected stories from practitioners in the field. There are numerous sources to support the narrative throughout the book and the author does a commendable job drawing on his own obvious passion for the social sciences, and merging those findings with real-world pragmatism in a fluid prose. This is not your typical how-to guide and it ought to be most interesting to retail salespeople and managers who are serious about their craft.
SKU Unavailable
ISBN 13 9781537628561
ISBN 10 1537628569
Title Sell Something
Author Peter Smith
Condition Unavailable
Binding Type Paperback
Publisher Createspace Independent Publishing Platform
Year published 2016-12-08
Number of pages 246
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.