Sell What You Sow! by Eric Gibson
The definitive book on high-value produce marketing for farmers and market gardeners, this book delivers hands-on information for becoming a master marketer. Topics covered include marketing plans; promotion and advertising; processed products; customer service; merchandising; pricing strategies; rules, regulations, and insurance; selecting crops for maximum return; and selling through venues such as farmers' markets, restaurants, roadside markets, pick-your-own operations, rural recreation farms, subscription farming, mail-order and retail outlets, and specialty wholesale channels.
Eric Gibson is a journalist whose articles have appeared in dozens of agriculture trade journals and the coauthor of The New Farmers' Market.
| SKU | Unavailable |
| ISBN 13 | 9780963281401 |
| ISBN 10 | 0963281402 |
| Title | Sell What You Sow! |
| Author | Eric Gibson |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | New World Publishing |
| Year published | 2005-12-01 |
| Number of pages | 304 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |